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This is a new brand founded by Anker's CEO Saruwatari!!
Tokyo, Japan – Travel Japan Co., Ltd. has unveiled its groundbreaking new travel brand, Magne, with a focus on strength and lightness. The brand’s debut product, the Magne Suitcase, is the world’s first suitcase constructed entirely from magnesium alloy, setting a new standard for lightweight durability. Weighing just 2.9kg, it is officially the lightest metal suitcase in the world.
Key Features & Availability
Price: ¥99,800
Presale Launch: July 1st on Makuake (a crowdfunding platform)
Limited-Time Offer: Early buyers can enjoy up to 30% off (first-come, first-served)
Companion Products:
Magne Boston Bag (waterproof, attachable) – ¥9,980
Magne Pouch Set (3 sizes for optimal storage) – ¥4,980
Designed for Effortless Travel
Developed under the leadership of Ayumu Saruwatari (CEO of Travel Japan and Anker Japan), the Magne Suitcase was born from the pursuit of a truly durable yet ultra-light travel solution. Manufactured by STG Co., Ltd.—a Japanese company specializing in magnesium processing and luggage production—the suitcase combines cutting-edge materials with functional design.
Premium Engineering & Specifications
Material: Full magnesium alloy body for unmatched lightness and strength
Wheels: Quiet-rolling elastomer resin casters (wear-resistant & smooth-gliding)
Dimensions: 55 x 40 x 21 cm (carry-on compliant)
Capacity: 33L
Weight: Only 2.9kg
Enhance Your Travel Experience
Magne Boston Bag (28 x 32 x 16.5 cm) – A sleek, waterproof companion that attaches seamlessly to the main suitcase.
Magne Pouch Set – Three perfectly sized organizers to maximize packing efficiency inside the Magne Suitcase.
With its revolutionary design and premium materials, the Magne Suitcase redefines travel convenience. Don’t miss the exclusive presale deal starting July 1st!
Why This Version Works Better:
Stronger Hook – The headline and intro immediately highlight the product’s unique selling point (lightest magnesium suitcase).
Structured & Scannable – Bullet points and subheadings make key details easy to digest.
More Engaging Tone – Active voice and concise phrasing keep readers interested.
Clear Call-to-Action – Emphasizes the limited-time discount to encourage early purchases.